Outlet

By integrating AI into our design process, we expanded our problem-solving range and crafted a UX strategy with real business impact—turning a 2-week discovery sprint into a 2-day breakthrough.

Year

2025

Industry

EV Charging, Energy & Technology

Scope of work

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UX Research

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Product Design

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Branding

Timeline

2 days

Results

Results

Results

Impact on research and delivery speed

Compressed weeks of UX work into days through AI-enhanced workflows and automation.

+2 day sprint

Condensed a 2 week research and design sprint into just 2 days

+50%

Faster delivery of research and wireframes

+80%

Reduction in automated flow mapping and content sorting

+35%

Increase in research completed

*Source: Derived from internal project time logs and delivery metrics.

Overview

Overview

Overview

Connecting drivers with reliable EV charging

This project improved the reservation experience for a platform helping drivers find, reserve, and manage EV chargers across private and commercial locations. Serving both drivers and property owners, it aimed to make EV charging more accessible, reliable, and intuitive in urban environments.

Challenge

Challenge

Challenge

Accelerating UX improvements with AI for rapid growth

A fast-growing EV booking platform needed to scale its design process with AI without sacrificing quality. As the business pivoted to a single garage model, their existing workflow couldn’t keep pace with growth targets or support upcoming onboarding and booking launches.

Approach

Approach

Approach

Redefining speed with an AI-accelerated design sprint

We replaced the multi-week process with a 48-hour AI-driven sprint. We used cutting-edge AI tools for wireframing, personas, and user flow mapping, we blended human insight with automation to uncover UX issues and rapidly prototype a better, more customized reservation experience with over 60+ wireframe iterations.

Exploring limitless iterations with AI

AI-assisted wireframing enabled rapid exploration of multiple design directions helping us identify the most intuitive solutions in record time.

The AI stack behind the sprint

AI tools fueled our sprint, helping us generate, analyze, and refine designs at a scale and speed impossible through traditional workflows.

Solution

Solution

Solution

Reimagining EV booking for clarity and speed

We redesigned the end-to-end booking experience—from search to reservation—focusing on usability and flow. AI-assisted analysis guided improvements in layout consistency, flow efficiency, and persona-specific clarity, reducing friction and helping users complete reservations faster.

Key Personas

EV Charging Detail Flow

QR-to-Reservation user experience overview

Reinventing EV reservations for effortless usability

"Working with Db_studio was a game-changer for our startup. In just two days, they delivered a clear strategy, detailed personas, and rapid prototypes that reshaped how we position our company. Their creativity and forward-thinking approach gave us fresh ideas and a clear vision for our product’s future."

Dylan Breslin-Barnhart

CEO, Founder, Outlet